Tag Archives: machinery

Surviving in the manufacturing industry: go niche or go home

The world of business has always been something of a dog-eat-dog place, where entrepreneurs develop ideas only to find that someone else has got ahead of them. It doesn't matter what industry sector a business is in, it needs to have something that will set it apart from its competitors. There's little point in going into manufacturing something that is going into a marketplace saturated with the same or similar offerings. A new business needs to develop a specific niche market, putting forward